John Lewis – TV

Client: John Lewis | Agency: adam&eveDDB

About This Project

adam&eveDDB’s Beautiful On & Off campaign for John Lewis needed digital animations that were beautiful and gave intrigue to that season’s new release of TVs.

We built each TV in CGI and then created a premium animation for each one, using elegant camera moves and clever lighting, all building to a full reveal of the product.

Modelling – Clay Samsung TV
johnlewistv_extra1
Modelling – Clay Sony TV
johnlewistv_extra2
Animation – Clay Animatic
Animation – Animatic Sony
Category
Full Production, Projects, CGI, Animation, Post/VFX