The Operators Creative

Experts in providing high end visual content for Agencies and Brands for use across multiple platforms.

 

Virgin Atlantic – City

Client: Virgin Atlantic | Agency: Naked

About This Project

Creative Agency Naked, wanted to transform New York into a cityscape built of everyday objects to show people how easily everyday spending on a Virgin Atlantic credit card can add up to a free flight. We brought this idea to life for them by creating a complex CGI scene, which was then used to create a stunning image and animation that saw the cityscape go from day to night.

The campaign resulted in 78% more Black Card and a 50% more White Card applications and the image continues to be used a year on.

Model/Shading – Elements
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Modelling – Clay Building
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Modelling – Clay Background
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Lighting/Shading – Render Tests
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Category
Full Production, CGI, Animation, Retouching, Post/VFX