Revamping a global Key Visual through a meticulously crafted 3D venue and animated crowd simulation.
We developed a bespoke 3D stadium environment that blends an illustrative, realistic style with Cadbury’s signature artistic flair. Every element of the venue was art directed in high fidelity from the architectural tiered stands to the intricately simulated pitch—creating a flexible digital asset designed for high impact outdoor media and dynamic digital motion deliveries.
Scaling brand identity through technical world-building and architectural CGI. Our approach focused on creating a vibrant, living atmosphere, utilizing animated crowd systems to bring energy and scale to the Cadbury FC brand. This project highlights our ability to deliver complex, multi-platform assets that maintain premium aesthetic consistency across large-scale displays and traditional print media.
