29 Jan Roli Airwave & Piano

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" row_content_width="grid" z_index="" el_class="fw_page"][vc_column el_class="work_title2"][vc_separator type="small" position="left" width_in_percentages="yes" color="#999999" align="align_left" border_width="2" el_width="10" css=".vc_custom_1596022882619{padding-bottom: 20px !important;}" transparency="1" thickness="1" down="20" width="30"][vc_column_text css=""] Roli | Product Launch Campaign [/vc_column_text][vc_empty_space height="40px"][/vc_column][/vc_row][vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern" el_class="fw_page" z_index=""][vc_column width="2/3" el_class="page_txt1"][vc_column_text css=""] An integrated campaign launch for the future of music technology. [/vc_column_text][vc_column_text css=""] Partnering with Roli’s creative team, we delivered a versatile toolkit of hero films, stills, and animations. We produced and directed a global campaign, merging high-end cinematography with technical precision to showcase Roli’s innovative new hardware. [/vc_column_text][vc_column_text css=""] High-fidelity 3D motion design meets art-directed cinematography. Our concept pairs dynamic product animations with a sophisticated musical lens. This Director’s Cut captures the synergy between musicians and hardware, blending tactile textures with narrative design to reveal the creative potential of a product range that is redefining the industry. 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