A bold and dynamic opening title sequence for World Curling’s live global broadcasts.
This project showcases our expertise in dynamic 3D animation, blending traditional digital craftsmanship with cutting-edge generative AI. By using AI-assisted tools to streamline look development, we accelerated the complex simulation process to define a striking and high-energy visual style.
Capturing the drama of the ice through innovative 3D motion design. Our approach centered on creating a 30-second spot packed with energy and excitement, reflecting the true essence of the sport. The result is a fresh, impactful sequence that elevates the broadcast experience and resonates with fans across the world.