Uniqlo tasked us with launching their new ultra-light down coat range through a quirky digital campaign, highlighting its innovative features. We created authenticity by producing a stop-motion animation using the actual product, avoiding CGI or post-production tricks. Our animatable rig allowed frame-by-frame manipulation for maximum control. We repurposed high-resolution photos into a versatile set of films and stills for a multi-delivery campaign.

View All Work